Affiliate tracker · Everflow
Everflow + TrackPlay
Everflow tracks the click and the payout. What happened inside the video never reaches it.
Affiliate tracker
How it works
Session #a91f…4ctracked
_ef_transaction_idk9d2…7f
Watched14:32
CTA clickbuy
1
The transaction id rides the session
The player captures the _ef_transaction_id from your landing URL and keeps it on the session, next to the watch time.
Postbacksent
transaction_idk9d2…7f
Amount$147.00
Order#40219
2
The sale fires the postback
When your cart posts the sale back, TrackPlay calls your Everflow postback with the transaction id and the amount. Real orders, not clicks.
Split testby revenue
Variant A$2,140
Variant B★ $3,912
3
Reports priced in revenue
The conversion also lands on the video, the variant, and the source, so every report prices your traffic in dollars.
Everflow questions
Yes. The player captures the Everflow transaction id on the click, and when your cart posts the sale back, TrackPlay fires your Everflow postback with it.
From your landing page URL. It stays on the session, so the conversion lands on the exact click that started it.
The transaction id, the amount, and the order id, filled from the confirmed sale.
Nothing is sent. Everflow only receives conversions it can place.
The rest of your stack
TrackPlay talks to the tools you already sell with.
Browse all integrations ▶See which video earned the sale.
Free plan, 1,000 plays a month, no card.
Free plan. No card required.