See where your VSL funnel leaks
Page view to play to pitch to sale, with drop percentages at every step, and any metric grouped by any dimension.
Where they drop, and who converts
When both answers sit next to the retention graph, the next test writes itself.
The funnel, step by step
Page view through play and quartiles to conversion, with step conversion, drop percentages and total revenue.
Any metric by any dimension
Country, device, UTM, campaign id, affiliate id, orientation. Group anything by anything.
The raw event feed
User Events shows every custom and player event for debugging and verification. No black box.
Any curve, split by any dimension
Group retention by device and the leak that only happens on mobile shows itself.
Two questions, one tab
Where do viewers drop, and which segment converts.
The whole player, on every plan
Questions about Funnel & Breakdown
Which steps does the funnel show?
Page view, play, the watch quartiles and conversion, with step conversion, drop percentages and total revenue.
Which dimensions can I break down by?
Country, device, UTM, campaign id, affiliate id and orientation, plus custom data such as quiz answers and sub-ids.
Can I see the raw events?
Yes. User Events shows every custom and player event for debugging and verification.
How do I dig into a drop?
Open the retention graph, which zooms into any drop to the second.