Hot leads worth calling today
Non-converted sessions scored 0 to 100 on watch behaviour. The ranked call list, with the evidence attached.
From watch behaviour to a call list
Every non-converted session is scored, explained and sorted.
Behaviour becomes a score
Reached the offer, clicked the CTA, rewatched, returned, watch depth. Bot traffic is penalized, not counted.
Evidence, not just a number
Each lead shows why it scored, how to reach them, and links to their session and profile.
Honest reachability
Reachable, known but no channel, or anonymous. Nobody gets padded into the list.
Every score shows its reasons
Each lead card lists the behaviour behind the number, so the call starts with context.
- Watched depth and whether they reached the offer
- CTA clicks, unmutes and device
- One click to their Customer 360 profile
About 5× the average conversion rate
Watched to the offer and did not buy? That is not a lost sale, it is a call list.
The whole player, on every plan
Questions about Hot Leads
How is a lead scored?
Each non-converted session gets a score from 0 to 100 based on watch behaviour: whether they reached the offer, clicked the CTA, rewatched, returned, and how deep they watched. Bot traffic is penalized, not counted.
Who shows up in Hot Leads?
Sessions that showed buying behaviour but did not convert. Every lead shows why it scored, how to reach them, and links to the session and their Customer 360 profile.
What do reachable, known and anonymous mean?
Reachable leads have a channel you can use. Known leads are identified but have no channel. Anonymous leads are neither. The list never pads one state into another.
Can I export the list?
Yes. Export it as custom audiences with hashed emails and phones for the ad platforms, with no raw PII, or work it one lead at a time.
How do I make more leads reachable?
Add the Lead Capture Form. Emails captured mid-video turn anonymous viewers into leads you can contact.