Shopify + TrackPlay: watch time
A product video that autoplays silently and reports nothing is decoration. Put the player on your product pages, fire your pixels on watch time, and see the second viewers leave.

The full player on your product pages
One embed on any Shopify page that takes custom HTML, with the same analytics as every other video.
- Fire Meta and Google pixels on watch time instead of page load
- See per-second retention for every product video
- Shopify orders do not post back on their own: a developer can send them through the server-to-server conversions endpoint

Live in three steps
One paste in your theme. No app to install.
Copy the embed
Grab the code from your video's Embed tab.
Paste it into Shopify
Add a Custom Liquid section to your product template and paste the code.
Pick the watch marks
Choose the second or percentage at which your Meta and Google pixels fire.
Works with the rest of your stack
Send the same watch signals to your ad platforms. Browse all integrations