Split test your VSL on sales
Run two versions of the video and pick the winner on real orders posted back from your cart, not on click-through.

Two variants, scored on orders
One embed code. Real sales decide.
Two variants, one embed
Traffic splits automatically. One embed code, and every viewer is assigned a variant.
Scored on real orders
The cart posts the sale back, and it is attributed to the variant that produced it.
Honest math
No black-box score. You see plays, conversions and revenue per variant.
Every running test, side by side
Each test shows its variants, plays and confidence, so you know when a winner is real.

Click-through is not revenue
A hook with more clicks and fewer sales is a loser that looks like a winner. Posted-back orders cannot lie.
The whole player, on every plan
Questions about A/B Split Testing
How is traffic split between variants?
Automatically. You use one embed code, and every viewer is assigned a variant.
How is the winner decided?
On real orders. Your cart posts the sale back, and the sale is attributed to the variant that produced it, not on click-through.
Why not pick the winner on clicks?
A hook that gets more clicks and fewer sales is a losing hook that looks like a winner. Scoring on posted-back orders is the test that cannot lie to you.
What numbers do I see per variant?
Plays, conversions and revenue per variant. No black-box score.