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Split test your VSL on sales

Run two versions of the video and pick the winner on real orders posted back from your cart, not on click-through.

Free plan, 3,000 plays a monthNo card required
TrackPlay split test card: autoplay with sound vs muted, variant winning at 96% confidence, 2.0% vs 2.5%
How it works

Two variants, scored on orders

One embed code. Real sales decide.

Two variants, one embed

Traffic splits automatically. One embed code, and every viewer is assigned a variant.

Scored on real orders

The cart posts the sale back, and it is attributed to the variant that produced it.

Honest math

No black-box score. You see plays, conversions and revenue per variant.

Honest math

Every running test, side by side

Each test shows its variants, plays and confidence, so you know when a winner is real.

TrackPlay experiment result: autoplay with sound vs muted, 1.99% vs 2.54% buy rate, winner found
Why it matters

Click-through is not revenue

A hook with more clicks and fewer sales is a loser that looks like a winner. Posted-back orders cannot lie.

FAQ

Questions about A/B Split Testing

How is traffic split between variants?

Automatically. You use one embed code, and every viewer is assigned a variant.

How is the winner decided?

On real orders. Your cart posts the sale back, and the sale is attributed to the variant that produced it, not on click-through.

Why not pick the winner on clicks?

A hook that gets more clicks and fewer sales is a losing hook that looks like a winner. Scoring on posted-back orders is the test that cannot lie to you.

What numbers do I see per variant?

Plays, conversions and revenue per variant. No black-box score.

Test on the number that pays

Free plan, 3,000 plays a month. No card required.