Continue watching: resume at minute 18
A returning viewer picks up where they left off. The saved position follows them for 90 days, even onto a different device.
The second visit starts where interest stopped
Nobody sits through the opening twice.
The player remembers the spot
A returning viewer gets a Continue or Restart choice instead of starting over.
It follows them across devices
The position rides on the identity layer, so the phone picks up what the laptop started. It holds for 90 days.
More viewers reach the pitch
A long VSL gets finished across visits, and retention counts the furthest second reached.
Built for videos too long for one sitting
A 42 minute VSL rarely gets watched in one go. The second visit should not start at the logo.
The whole player, on every plan
Questions about Continue Watching
What does a returning viewer see?
A Continue or Restart choice, so they never have to sit through the opening twice.
How long is the position saved?
90 days.
Does it work on a different device?
Yes. The position rides on the identity layer, so the phone picks up what the laptop started.
How does it affect retention numbers?
Retention counts the furthest second reached, however many visits it takes.